How To Find Affiliate Programs IN Your Niche (5 Best Ways!)

If you want to know how to find affiliate programs in your niche to make bank with online…

Then look no further, my affiliate warrior!

Because I’m about to reveal five (YES, 5!) golden strategies you can use for unearthing some of the best programs. 

So, whether you’re a newcomer to the affiliate marketing sphere…

Or you’ve been badly wounded by Jeff Bezos – trying to hunt down better Amazon Associates alternatives…

Then this article has your name written all over it.

So, let’s get to it…

#1: Let Google & YouTube Do The Heavy Lifting

With Google and YouTube being 2 of the biggest and popular search engines on the entire planet, makes them a no-brainer from the get-go.

So, using Google’s search bar, you simply type in:

“your niche” + “affiliate program” – let’s go with the electric bike niche like so:

google search results

And right off the bat, you’ll be spoilt for choice with numerous programs to potentially join.

Repeat this same process on YouTube and you’ll have stacks of recommendations to choose from.

Might I also suggest you check out the “best affiliate program” blog articles that pop up in Google’s search results.

Because other affiliates have practically done all the donkey work for you…

They’ve thoroughly researched and compiled lists of programs that might interest you.

Speaking of which, check out some ‘Best Of’ affiliate program lists I’ve already compiled as inspiration for your own research:

The list of companies to partner with as an affiliate is endless…

Additionally, the articles highlight necessary info in terms of commission rates and cookie durations, etc.

Which makes your selection process a heck of a lot quicker and easier, in my opinion.

#2: Hang Out in The Reddit & Quora Forums

Another powerful way of finding well-suited affiliate programs is by browsing both Reddit and Quora questions.

First, let’s start with the r/Affiliatemarketing subreddit

Not only will you find plenty of responses to questions, but the folks also practice something called “honesty”.

Which is a rarity in this day and age of the internet and affiliate marketing world.

Just ensure to stay on topic with your research though.

Because it’s very easy to fall down the rabbit hole when it comes to Reddit.

As for Quora, the same process applies.

However, Quora seems to be more about experienced marketers sharing their knowledge in the name of “self-promotion” – seeking something to gain.

But with that said, you’ll still squeeze plenty of value from people’s answers.

And here’s the icing on the cake – some folks even include helpful videos to spice up their answers.

Which is always a bonus, right?

#3: Sift Through Affiliate Directories

Put simply, affiliate directories are databases/listings of affiliate programs spanning various niches.

Where product publishers and affiliate managers list their programs to be discovered by folks like YOU in search of the best programs to promote.

And the best part is that you can easily sort through programs based on certain criteria like:

  • Top 1,000 niches
  • High paying programs
  • One-time commissions
  • Recurring commissions
  • Digital products
  • Physical products
  • Multi-tier programs
  • New affiliate programs

So on and so forth.

You simply do a Google search for “affiliate directories”.

And Bob’s your uncle – you’ll come across numerous suggestions.

#4: Join Affiliate Networks

Similar to directories, affiliate networks connect companies with affiliates.

But the big difference is that you can actually join affiliate networks and earn through them.

Which, is an opportunity to sort and apply to affiliate programs individually based on various metrics.

When, once approved, you’ll get your hands on links, reporting tools, and other essential resources for promoting products to your audience.

In my opinion, joining an affiliate network (or 2) can be the easiest route to discovering some fab affiliate opportunities.

Because some big companies/product publishers use networks to house and manage every aspect of their affiliate programs.

It’s just easier for everyone to access everything under one roof, right?

Here are some of the biggest and most popular networks I recommend you check out:

  • ShareASale
  • Rakuten
  • CJ (formerly Commission Junction)
  • ClickBank
  • eBay Partner Network (EPN)
  • Pepperjam
  • FlexOffers
  • Awin
  • And MaxBounty

To name a handful that are home to literally thousands of programs in an assortment of niches.

#5: Use an Affiliate Program Finder Tool, Baby!

Rather than manually sifting through affiliate networks for hours on end…

Wouldn’t it be fab to have the affiliate program-finding task automated for you?

Well, you’re in luck!

Because there are some tools you can take for a spin – making life that so much easier.

However, the biggest downside is that most affiliate program search engines are underwhelming.

Because listings are rather limited – so not many results available to work with.

So, this is where THIS powerful Affiliate Program Finder (my preferred tool) steps into the picture.

Because it comes with plenty of functionality and delivers heaps of results.

Here’s how it works:

affiliate program search tool

You simply enter a niche or known product/affiliate program into the search bar and filter your preferences based on:

  • Category
  • Country availability
  • Payout options
  • Network fee?
  • Auto-approval
  • Network
  • Rating
  • Commission amount
  • Commission %

Or find/choose an affiliate program based on the following metrics:

  • Popular categories
  • Popular keywords
  • Trending opportunities
  • High commissions
  • High percentage
  • Top rated (by THIS community)

And voila, the tool returns results matching your selections.

But that’s just the tip of the iceberg with the tool 😉

Food For Thought With Program Choices

OK, implementing my recommended strategies to find affiliate programs is one thing…

But choosing the RIGHT programs is a different kettle of fish.

Because it can mean the difference between success, lost earnings, and even *GASP* failure online.

So here are a few checklist items to consider before taking the plunge with any program and its offers:

Be Economically Minded

When it comes to the economics side of things, don’t just settle for promoting some cheap-ass product.

For example, a $2 ebook for $1 commission a pop.

Imagine how many ebooks you’d need to shift on a monthly basis for a full-time living?!

I shudder at the thought of it.

So instead, earn your commissions, the smart way.

My first suggestion is to promote products that sell for at least $50 and pay you 5% – 30% commission rates.

Better yet, choose products with deep sales funnels, where you can earn off of multiple upsells to maximise your commissions.

Another idea would be to promote products that pay recurring commissions.

Trust me, these are the BEST affiliate programs to roll with, in my experience 😉

Because your income can continually roll in and gradually stack up – even if you take short breaks from your Biz.

And finally, go with high ticket programs that pay in the range of $500 – $1,000 commissions per sale.

Because it would take just one or two sales a week to be rolling in it.

Offer Problem-Solving Solutions

We all love programs that reward us handsomely, I get it.

But don’t let the “money” aspect compromise your reputation by promoting just any old products for big gains.

Unfortunately, there are many crappy products – especially digital ones sold via networks like WarriorPlus, for example.

Where most affiliates are more interested in their own earnings than actually delivering “VALUE” to their customers.

Which only gets those affiliates a bad name, at the end of the day.

So don’t be like those guys – go into battle with integrity instead.

Yes, promote stuff for some beefy commissions.

But also, ensure the products actually solve your customers problems from the get-go.

Buy products yourself if you must and/or look up Google, YouTube, and forum reviews before you start promoting anything.

The rule of thumb is:

If you wouldn’t sell ‘product x’ to your mom, then don’t promote it. Period.

So, strike a balance between commissions and solutions, and you’ll strike gold.

Mmm… Cookies!

OK, let’s not get too carried away like the Cookie Monster!

In affiliate-geek speak, cookies are tiny pieces of data stored on users computers/browsers – they’re used to identify the visitors to a website.

So, affiliate programs use cookies to track any referrals who go through your affiliate links.

But the downside is that just like oven-baked cookies, some affiliate cookies soon go stale – leaving a bad taste in your mouth.

Because some programs will only credit you with customer sales within short time frames.

For example, the Amazon Associates program only offers a cookie length of 24 hours.

Which is totally unbeneficial to affiliates (= lost commissions), but beneficial to Bezos, unsurprisingly.

So, aim for programs that offer you 30-day cookies at the very least.

Better still, find programs with cookie lengths of 90 – 120 days.

In fact, why stop there?…

Because some programs come with lifetime cookies too – they can be seriously life-changing!

But as long as your referrals don’t clear the cookies from their computers, of course.

Wrapping it up…

When it comes to searching for those golden-goose-egg affiliate programs, there’s no “one size fits all” way of doing it.

Because with numerous program-finding strategies to pick from and other factors to take into careful consideration…

It becomes a case of each to their own, right?

As long as you pick programs and products that are truly beneficial to your audience – pocketing you a pretty penny as a result…

Then it’s winner, winner, chicken dinner.

However just don’t roll with too many affiliate programs at once.

Because you’ll spread yourself thin like butter scraped over too much bread (I just love my Lord of The Rings! LOL).

But just join enough to multiply your income streams with a variation of niche-related products.

So, as a rule of thumb, don’t exceed 3 affiliate programs if you want to successfully scale your online Biz.


Got any questions or thoughts to share? Please post them in the comments below…

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