9 Best Black Friday Affiliate Programs (Earning $pree Time!)

With the holidays looming, NOW’s the time to join a few affiliate programs, ready to promote some amazing Black Friday sale items to your audience.

Whether you’re a blogger, YouTuber, email marketer, social media influencer – I’ll reveal a handful of Black Friday and Cyber Monday opportunities that can put some fantastic moola in your pocket in 2023!

Fun fact: Did you know that a whopping $9.12 billion was spent by Black Friday shoppers in 2022?

“Holy epic sales, Batman!”

So, with this sales growth expected to continue this year, YOU should DEFINITELY get all your ducks in a row before the shopping frenzy hits the digital world…

9 Black Friday Affiliate Programs


  1. Walmart
  2. Etsy
  3. Macy’s
  4. Wealthy Affiliate
  5. Kohl’s
  6. Canva
  7. Target
  8. WP Engine
  9. Shein

#1: Walmart


walmart website black friday results

With Walmart already offering everyday low prices, it’s no real surprise that folks can grab some great 30+% off deals throughout Black Friday.

Walmart’s physical stores are often shut on the day of Thanksgiving, but its cyber store remains open.

Where people can shop till they drop for items like games consoles + games, Apple watches, air fryers, portable speakers, and non-tech/electrical stuff, etc.

As for affiliate benefits, you’ll receive banners, data feeds, extra-commission opportunities, and free newsletters to increase your conversions.

  • Signup URL:¬†Walmart Affiliate Program
  • Affiliate network:¬†Impact (aka Impact Radius)
  • Commission rate: 1% – 4%
  • Cookie duration:¬†3 days

#2: Etsy


etsy website

Despite the recent storm it kicked up with sellers – what I love about Etsy is that it’s not your typical run-of-the-mill department store – you feel that boutique vibe.

Because Etsy is a global marketplace that’s all about the more “personal” touch – connecting people together.

Where you’ll discover all sorts of unique and creative items from business owners in various categories.

From personalised gifts to Autumn finds to Halloween to jewellery to home decor to clothing to toys to art, you name it…

Etsy will be partaking in Black Friday to offer folks plenty of great deals on behalf of numerous independent brands.

As part of its affiliate community, you’ll receive exclusive content, competitions, trend reports, and more to start promoting.

  • Signup URL:¬†Etsy Affiliate Program
  • Affiliate network:¬†Awin
  • Commission rate: 2% – 4%
  • Cookie duration:¬†30 days

#3: Macy’s


macys website

Three VERY good reasons why Macy’s should be at the top of your affiliate-programs-to-promote-list:

First of all, Macy’s is one of USA’s best-known department stores with over 14,000 products for shopaholics to pick from.

Secondly, it offered an average 56% Black Friday discount in 2021. Hopefully, it should be the same or similar % in 2022.

Where folks can get some fab money-saving deals on home decor, clothing, toys, kitchen appliances, and other stuff.

And thirdly, four words: ‘Macy’s Thanksgiving Day Parade’.

Which also makes the store an ideal Thanksgiving affiliate program candidate, in my book.

Need I say more?

From an affiliate perspective, there’s an average purchase value of $120 – but imagine those digits on Black Friday!

Plus, you’ll receive plenty of graphics for easily promoting products on your website.

However, you’ll only earn commissions on qualified sales, which are highlighted on the affiliate page.

#4: Wealthy Affiliate


wealthy affiliate home page

Put simply, Wealthy Affiliate is an all-in-one platform mainly for newbies looking for a place to start an online Biz.

More specifically, the platform comprises step-by-step training, tools, resources, and 24-7 support from a BIG affiliate marketing community.

FYI: there’s even THIS affiliate program finder tool inside Wealthy Affiliate when YOU join.

Admittedly, a chunk of the training could do with a revamp to reflect today’s current internet marketing climate.

But on the whole, it’s still a great place for anyone to launch and grow a successful blog in a niche of their choosing.

When it comes to the affiliate program, Wealthy Affiliate not only has one of the BEST in the ‘affiliate marketing’ niche…

But you’ll earn a nice $130+ recurring yearly commission per referral during its weekend-long Black Friday sale.

You’ll also receive Black Friday and Cyber Monday banners, customizable tracking links, and other good stuff to increase sales.

Heck, why stop at $130+ per sale when you can REALLY crank things up to $1,000+ commissions per referral instead!? *GASP*…

See the Commission Academy affiliate program to discover HOW ūüėČ

  • Signup URL:¬†Wealthy Affiliate’s Affiliate Program
  • Affiliate network: Independent
  • Commission rate: Almost 50% recurring
  • Cookie duration:¬†Lifetime

#5: Kohl’s


kohls website

The great thing about Kohl’s is that it already offers cool savings on branded items in various categories at the best of times.

Whether it’s accessories, men’s/women’s/kids clothing, hair & beauty, home, sports or pet supplies…

There’s something for every man and his dog wanting to save buckaroonies on well-needed stuff.

And Black Friday is no exception – folks can grab some cracking deals on 1,000s of products across all departments.

On top of that, Kohl’s customers get to enjoy free shipping on a $35 purchase.

As an affiliate, it’s good to know there’s an average $86 order value and you’ll benefit from special offers to promote and a dedicated affiliate team to boost your conversions.

  • Signup URL:¬†Kohl’s Affiliate Program
  • Affiliate network:¬†Impact
  • Commission rate: Undisclosed
  • Cookie duration:¬†Undisclosed

#6: Canva


canva website

I’ve used Canva for quite some time – it’s such a fab and fun platform for marketers’ graphic design needs.

Because folks can use the ready-made templates, images, logos, text, etc, to easily create stunning designs.

Whether they be for social media or blog post creatives, business cards, invitations, webinars, short form videos and other visual content…

Canva’s a dream come true for marketers of all levels; I’m telling ya!

I love that there’s a free option, but the Canva Pro or Enterprise level is where it’s at for the more serious creators.

Being an affiliate, you’ll receive plenty of tools, resources and support to help you make bank on Black Friday.

  • Signup URL:¬†Canva Affiliate Program
  • Affiliate network:¬†Impact
  • Commission rate: 15% – 80%
  • Cookie duration:¬†30 days

#7: Target


target website black friday deals

Target is pretty much a one-stop-shop for every-day essentials as well as everything else under the sun.

Whether it’s groceries or non-food items like throw pillows, women’s outfits, kitchen utensils, PS5 consoles, kids’ bikes, you name it…

The Target website comprises numerous categories featuring literally 1,000s of products to buy.

It also stocks plenty of gift ideas, Halloween, and Christmas items such as trees, indoor/outdoor decor, crafts and party supplies, etc.

When it comes to Black Friday, there’s a great selection of deals in its electronics, kitchen, toy, home, beauty and pet sections.

I especially like that “top Black Friday picks” (laptops, air fryers, coffee makers, TVs, etc…) are highlighted to make life easier.

When you partner up with Target, you’ll enjoy newsletters, promos and weekly deals to create content around for your audience.

  • Signup URL:¬†Target Affiliate Program
  • Affiliate network:¬†Impact
  • Commission rate: Up to 8%
  • Cookie duration:¬†7 days

#8: WP Engine


wp engine website

Put simply, WP Engine is one of the, if not the BEST managed WordPress web hosting services on the cyber planet.

Granted, it’s probably not the cheapest hosting provider, but when it comes to the value side of the coin…

WP Engine is a high-performance service that checks all the boxes: excellent uptime, fast page loading speed, solid website cyber security, and much more.

Mix all that into the pot with WP Engine’s 2022 Black Friday deal (which I believe is 5 free months of hosting with an annual plan)…

And you’ll be laughing all the way to the bank as an affiliate.

Speaking of which, in addition to earning a flat $200 per sale or 100% of your customer’s first monthly payment (whichever’s higher)…

You can literally make $7,000+ in commissions per customer thereafter!

Because WP Engine also acquired the StudioPress suite for WordPress…

So, you’ll earn a 35% commission on each of the numerous blog theme sales as well.

In terms of creatives, you’ll find a bunch of promotional banners on ShareASale to slap on your website.

  • Signup URL:¬†WP Engine Affiliate Program
  • Affiliate network: ShareASale
  • Commission rate: $200 per referral (or 100% of customer’s first monthly payment)
  • Cookie duration:¬†180 days

#9: Shein


shein website

If you’re unfamiliar with Shein, it’s practically one of the most well-known Chinese e-commerce stores on the cyber planet.

Which doesn’t just offer shoppers a huge selection of clothing items that are a great fit for the whole family, but products in the sports, home decor, beauty, electronics, and toys (to name some) categories too.

When it comes to Black Friday, folks can grab some great bargains – some of which are 35%+ off across the clothing and beauty categories especially.

On top of that, Shein even offers free shipping, but you’ll have to visit the main website for the full deets.

From a Shein affiliate standpoint (don’t quote me on this), you should also be able to get your hands on sale banners to help increase your conversions.

The Final Countdown…


With Black Friday and Cyber Monday fast approaching, now’s the time to find affiliate programs in your niche.

So, I hope some money-makers in this post have inspired you enough to take the plunge with them.

In fact, here are even MORE affiliate programs in various niches that run annual Black Friday deals:

Or how about sifting through some of my ‘Best Of’ lists:

The list is endless, I tell ya!…

However, don’t go too mad with programs like a crazy bargain-hunter, fist-fighting over the last TV!

A black eye to match Black Friday isn’t a good look.

Instead, choose up to 3 affiliate programs for your site and watch a tsunami of commissions come flooding in.

Your buck-saving buddy, Neil.

Got any questions or thoughts to share? Please post them in the comments below…

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